Boost Satisfaction with Innovative Solutions

Transforming Customer Interactions in Saudi Arabia Guest Experience Center (GX)

Welcome to the Guest Experience Center (GX)
We design and manage guest experiences in Saudi Arabia—from first impressions to lasting memories. We connect Saudi hospitality with global excellence to deliver unforgettable journeys.

Discover how we transform every guest journey into a meaningful experience.

Confident Arabic Business Professionals Discuss Strategy with Digital Devices

About Us

The Guest Experience Center (GX) is a specialized entity dedicated to designing, developing, and enhancing the journeys of guests in Saudi Arabia. We partner with government bodies, private institutions, and national centers to create exceptional experiences that reflect the Kingdom’s values and align with Vision 2030.

We believe every guest interaction is a moment to make a lasting impression—and we make each of these moments count.

We provide end-to-end solutions for crafting and elevating guest experiences

Close up of three people looking at financial data with graphs and charts.

Strategic Consulting: Helping organizations develop guest-centric visions and align them with national goals

Customer Satisfaction Survey Concept, Users Rate Service Experiences On Online Application, Customers Can Evaluate Quality Of Service Leading To Business Reputation Rating.

Evaluation & Continuous Improvement: Collecting guest data, analyzing behaviors, and creating data-driven improvement plans

Business process management concept. Businessman touch on virtual innovation Operations management gears icons, High quality control , Problem solving, workflow, monitoring and innovation.

Execution & Operations: Bringing designs to life through training, technology integration, and operational

Customer Journey Concept. Wooden blocks with customer journey icons representing e-commerce, customer experience, marketing processes, online business, user engagement, and digital marketing strategy.

Experience Design: Mapping guest journeys, designing impactful touchpoints, and enhancing service

We are trusted partners to

Mecca Saudi Arabia - Al Kaaba in Al Haram mosque - Muslim pilgrims perform hajj and umrah in Makkah

Government agencies (tourism, culture, Hajj, and more)

Modern five-star hotel signage with golden letters and stars on glass building exterior with airplane reflection in background at sunrise light. 3D Rendering

Private sector companies (hotels, airlines, events)

Women going through registration process at front desk

Hospitality and entertainment investors

Wuhan Optics Valley New Energy Research Institute